Table 1.

Examples of social media content for doctors

Social media contentExample
TwitterA microblogging messaging website that allows communications using 140 characters or less. Twitter feeds are updated every time a new message is posted or linked to a new contact or retweeted by followers.@RCPLondon @ABCD @BMJ_latest @OxfMedSci @MedicalReg #TipsForNewDocs @BenGoldacre #FOAMed #MedEd
WebsitesThere are a large variety of social media websites, including blogs, bulletin boards and discussion
SERMOA USA-based ‘private’ social network for doctorsWebsite quote about why doctors love SERMO: ‘I can speak freely because I am anonymous. I don't have to worry about my words getting back to a hospital administrator’
LinkedInThe world's largest professional social network with 300 million members, which allows networking, interaction and communication, from business deals to new ventures.The top 25 doctors: Imperial College London endocrinology discussions: Society of Physician Entrepreneurs (
VimeoA video hosting and sharing website in which users can upload, share and view videos.Activ Doctor Online Médecins Sans Frontières